Barth and Co Design

Rob’s Blog

Meet Brazil’s Human Billboard

3:00 PM Wednesday July 9, 2014

Meet Brazil's Human Billboard

Talk about body copy. Edson Aparecido Borim already has 49 advertisements tattooed on his chest, back and arms. Apparently “a dare in a bar” started it all eight years ago. Now the ad-toos are his main source of income. His goal now is to get a big organization to tattoo his forehead, “but it would have to be a good contract,” he says.

FIFA maybe?

Topic: Advertising